My name is Amar. I am a Marketing Communications professional based in Zurich. And I help brands & people to create their Community. What I aim for is helping brands and people to be more clear strategically, creatively, and personally.
As a brand strategist with 20+ years of experiences across agencies and leadership roles in the food, lifestyle, and hospitality industries. I’ve built in-house creative teams, led award-winning campaigns (German Brand Award 2024), and guided brands through change with clarity, empathy, and entrepreneurial energy.
I offer marketing consulting & people management and lifestyle coaching.
years of marketing experience
completed projects
sales increase
delivery & quick wins
Amar &
CommUnity
Amar & CommUnity is more than a name. It’s a mindset. It stands for strategic marketing that connects people and purpose, bringing brands closer to culture, creativity and community. The "&" is the bridge between communication and unity as a symbol of collaboration, empathy and impact.
Focus Industries: Food, Lifestyle, Sports, Health & Wellbeing, Hospitality and NGOs
Languages: DE (mother-tongue), EN, AR
My Why
I strive to inspire people and brands to create moments that connect, move, and uplift. When we feel good, we do good. And that’s where real impact begins. I turn purpose into energy through strategy, storytelling, and experiences that move people from awareness to action, from audience to community.
Gastronomy
Because food is connection.
I craft experiences that bring people together. I support restaurants and hospitality brands with designing offerings, events, and stories that excite guests and make brands feel alive.
Health & Wellbeing
Because people need inspiration to feel good in body, mind, and spirit
I support brands and teams through events, social activations, content, workshops, and talks that spark energy, awareness, and balance.
Music
Because music unites people.
Collaborating with artists and DJs to bring emotion and creativity into brand storytelling. Because music inspires, connects, and turns brands into experiences people feel — not just see.
What I & my
network offer
We help brands and people by uncovering their why, define a clear identity, and articulate a positioning that resonates.
Together with my network I can help not only to deliver campaigns but also brand experiences that spark emotions and create brand communities.
References
Industries I
Work With
